Privacy Policy

1. Scope

This Privacy Policy explains how the EmberReels application — published on Google Play as "EmberReels: Hot Short Drama" ("the App", "we", "us", or "our") — handles information when you use it. By installing or using the App, you agree to the practices described here. If you do not agree, please do not use the App.

EmberReels streams short-form drama series. It does not require you to create an account to start watching. Streaming requires an internet connection.

2. Information we process

Watch activity & preferences

Your watch history, "My List", continue-watching position and in-app preferences are stored locally on your device so the App can resume playback and show your list. They are not tied to a personal account.

Device & technical data

Through the third-party SDKs below, the App processes standard mobile technical data such as device model, operating-system version, language and country, app version, coarse (IP-derived) region, app-instance identifiers, and the Google Advertising ID. This supports analytics, crash reporting, attribution and advertising.

Advertising data

The free app shows ads. Ad partners may process your Advertising ID, coarse IP-derived location, and ad-interaction events to deliver and measure ads. See Third-party SDKs and Your rights & choices.

Support communications

If you email us, we receive your email address and the contents of your message so we can respond.

3. Permissions we request

• Internet / Network state — required to stream video and to load ads and analytics.
• Advertising ID (com.google.android.gms.permission.AD_ID) — used by our ad and attribution SDKs. Required to declare on Android 13+.
• Post notifications (optional, Android 13+) — to let you know about new episodes or app messages, if you allow it.
• Keep screen awake — so the screen does not dim during playback.

4. Third-party SDKs

The App embeds the following third-party software development kits. Each operator processes data as an independent controller or processor under its own privacy policy.

Your choices regarding these SDKs

• Ad consent (UMP): in regions where it applies (e.g. EEA, UK), an in-app prompt lets you accept or decline personalized ads. Reset by clearing app data.
• Reset / delete your Advertising ID: Android Settings → Privacy → Ads.
• Withdraw consent: email us (see Contact).

5. What we do not collect

• We do not require an account, name or password to watch.
• We do not access your contacts, SMS or call log.
• We do not collect precise GPS location.
• We do not use your microphone or camera.
• We do not sell or rent your personal data to data brokers.

Because the App is ad-supported, the advertising and attribution partners named above necessarily receive the limited identifiers described in Section 4. Some laws (e.g. CCPA) may treat ad-related sharing as a "sale" or "sharing" — see Your rights & choices.

6. How we use information

• To stream episodes and remember your watch position and My List.
• To display and measure advertising in the free app.
• To understand aggregate usage and improve features and stability.
• To diagnose crashes and fix bugs.
• To measure marketing campaign performance and prevent install fraud.
• To respond to your support requests and comply with legal obligations.

7. Sharing & third parties

We share data only as described here, with Google (Play, Firebase, AdMob), Adjust (attribution) and Meta Platforms (ad measurement), plus authorities where required by law. Your on-device watch history and list are not included in advertising or analytics sharing.

8. Data retention

• Watch history & list: kept on your device until you clear app data or uninstall.
• Firebase Analytics: up to 14 months (Google default).
• Firebase Crashlytics: up to 90 days.
• Adjust: up to 24 months. Meta SDK: ~2 years. AdMob: per Google defaults.
• Support emails: up to 24 months.

9. Your rights & choices

Depending on where you live (e.g. GDPR or CCPA/CPRA), you may have rights to access, correct, delete or port your data, and to opt out of personalized advertising.

• Opt out of personalized ads: decline the in-app prompt and/or use Android Settings → Privacy → Ads.
• Delete on-device data: clear the App's storage or uninstall the App.
• Request access or deletion of data held by us or our partners: email devapp.aero+emberreels@gmail.com. We aim to respond within 30 days.

We will not discriminate against you for exercising these rights.

10. Children's privacy

The App is not directed to children under 13 (or the minimum age of digital consent in your country) and features mature dramatic themes. We do not knowingly collect personal information from children. Our advertising and analytics SDKs are not configured for child-directed treatment. If you believe a child has provided us information, contact us and we will delete it.

11. International users

The App is operated with infrastructure and partners that may process data in the United States, the European Union and other countries. Where data is transferred internationally, our partners rely on safeguards such as the EU Standard Contractual Clauses.

12. Security

We rely on Android's application sandbox and scoped storage to isolate App data, and our SDK partners use HTTPS/TLS in transit. No method of transmission or storage is 100% secure, but we take reasonable measures to protect information.

13. Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be reflected by updating the "Last updated" date and, where appropriate, noted in the App or Google Play release notes. Continued use after an update constitutes acceptance.

14. Contact

Questions about this policy or your data? Reach us at devapp.aero+emberreels@gmail.com or visit our Support page.